AMD Ryzen 7000 Zen 4 CPU sales are tiny compared to Zen 3

[midian182]

What just happened? A sales report from German hardware retailer Mindfactory has landed online, and it's both good and bad news for AMD. The positive part is that its CPUs are ahead of Intel in terms of both units sold and revenue. Unfortunately, its Zen 4-based chips still aren't selling well, accounting for just 15% of team red's total processor sales.

Redditor Ingebor posted the report from the European retail giant a few hours ago. It contains data covering the last 12 months, with much of it focused on the holiday season.

An interesting section of the report breaks down December's market share based on CPU architecture. AMD's chip sales were ahead of Intel's with a 63% total share. That'll obviously please Lisa Su and co., but a less welcome sight is the comparatively weak performance of its Zen 4-based Ryzen 7000 desktop CPUs (Raphael).

AMD's latest processors accounted for just 15% of all its CPU unit sales. That's only slightly more than Zen3/Ryzen 5000G's (Cezanne) 13%, and almost five times less than Zen3/Ryzen 5000 (Vermeer), which took 71% of all AMD unit sales.

It's a similar story when looking at revenue. AMD beat Intel with a 59% overall share in the CPU market during December, while Ryzen 7000's 24% was far behind Vermeer's 68%.

For comparison, Intel's newest Raptor Lake chips were its best-selling CPUs in December (46%), slightly ahead of its predecessor, Alder Lake (43%). Raptor Lake was Intel's biggest earner by a large margin (63%), too.

We heard in October that Zen 4 wasn't selling as well as expected, and that was factoring in the current economic climate. Despite positive reviews and several discounts, it seems AMD's processors still aren't flying off the shelves.

Looking at individual CPUs, the Ryzen 7 5800X3D topped the sales list, followed by the Ryzen 5 5600X and Ryzen 7 5800X. Intel's highest entry was the Core i5 12400F in fourth. The best-selling Zen 4 processor, meanwhile, was the Ryzen 7 7700X in 12th place.

Both companies are bringing out new processors soon. AMD is preparing 65W variants of non-X Ryzen 7000 chips and, reportedly, three Ryzen 7000 X3D CPUs, while Intel has 65W non-K Raptor Lake processors on the way.

h/t: VideoCardz

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https://www.techspot.com/news/97142-amd-ryzen-7000-zen-4-cpus-sales-tiny.html

 

[JamesBlond]

No shirt...most people are thinking about eating and food and bills, there is going to be 2yrs of low sales except for companies

 

[McMurdeR]

Wow. Folks are being very clear about the prices they're willing to pay. And raptorlake too - look at those 13600k numbers. It doesn't need a platform upgrade, I expected it to be compative with the 5800x3d, but I suppose there are more buyers using older AMD platforms now..

 

[Burty117]

When the Motherboard prices are higher than the CPU's prices, you're going to struggle to sell them.
Back at Cyber Monday, I saw the 7950X going for lb550 but the Asus ROG Crosshair X670E Hero going for lb680.

 

[McMurdeR]

When the Motherboard prices are higher than the CPU's prices, you're going to struggle to sell them.
Back at Cyber Monday, I saw the 7950X going for lb550 but the Asus ROG Crosshair X670E Hero going for lb680.

Bang on, who in their right mind is buying these things?

You can get a perfectly functional x670e motherboard for sub $280, and even that's far too expensive to be in any way compelling. The AIBs got a lot of flack for scalping GPUs, but they are also slowly destroying the CPU platform market with over-engineered, over-marketed, over LED'd, over-'Gamer'ed and over-priced motherboards.

 

[nodfor]

You don't really need a 13600K or a 7600X if you are running a gpu from the previous gen. Even at 1440p, you will most likely be gpu limited, even with an 6950 XT / 3090 Ti.

A 5600 ryzen paired with good ddr4 will do just fine...

I am pretty sure that most of those 13600K/7600/7700X gaming buyers pair their system with sth like a 6750 XT / rtx 3070 at best, when a 5600/7900 XT would make way more sense for around the same budget
A combination of increased platform cost, solid perf/$ from previoys gen, high gpu prices for last gen and the not so good looking macroeconomic factors are keeping sales of new cpus low.

 

[tellmewhy]

They should make a version of Zen4 (with rdna3 and not rnda2) for the AM4 socket motherboards with the x570 and ddr4 ram and keep the 3d versions (with rdna3 too, it's not only about fps but about better video encoding and decoding capabilities) with the extra cache only for the AM5 slot.

This way they will push to lower the am5 mb prices as well. People don't want to change the motherboard and throw it away with the ram but they are open to buy a new processor.

If they don't do this then the zen 5 when it comes it will make the zen4 obsolete. If they try to avoid it and delay zen5 they will lose to the competition. So they need to do the only thing they can do to increase their sales right now and that is simply to do what the market is telling them and that is to make a version of zen4 for the am4 slot as soon as possible.